PRIVACY POLICY

1. Privacy commitment
Life In Ink and its associated companies (“we”, “our” or us”) recognise the trust you are placing in us through your dealings with us. We do everything we can to maintain that trust. Under law, your rights to privacy are also protected. Privacy laws place strict requirements on us to treat certain information collected as confidential, to store your information securely and to allow you easy access to check and correct your information.
2. Scope of our Privacy policy
Our Privacy Policy applies to the personal information we collect, store, maintain and use about you as our customers, visitors to our website, social media and other digital services, job applicants and members of the public. 
3. When do we collect information about you?
At times, we are required to collect personal information in the normal course of providing services for our customers.
These services include:
 ◦ Accepting customer orders
 ◦ Processing online purchases and payments
 ◦ Registering an online account
 ◦ Maintaining client books
 ◦ Customer service (including social media channels such as facebook)
 ◦ Processing credit card payments (we do not keep this information on file)
 ◦ Accepting gift voucher payments
 ◦ Processing refunds
4. What information do we collect?
We may collect the following information from you:
 ◦ your name and contact details, such as your physical address, email address and phone number;
 ◦ your purchase history;
 ◦ your company name (if applicable); ◦ the name of the domain from which you access the internet;
 ◦ the date and time you access our sites;
 ◦ the internet address of the website from which you linked directly to our sites;
 ◦ your cookies;
 ◦ any other information you may supply to us (via our ‘contact us’ form)
5. Why do we collect this information?
We use the information to customise our services and plan product development so that we can provide you with relevant consumer information and notify you of products and special offers that may be of interest to you. It is also collected so that we may provide value-added services and marketing and re-marketing through our websites or other social media channels. 
6. Do we share personal information with third parties?
Yes, however only for the benefit of our customer and future customers shopping experience.
7. Who we may disclose your information to and why:
(1)Shopify; our website provider holds the data you input from the time you open our website through to when you initiate our checkout process, and the fulfilment of your order. Your personal data is retained only for the use of shipping and/or tracking your order and to help with our custom service relating to your orders. You may request this information to be deleted at any time by contacting us at info@lifeinink.com.au. You can view the Shopify data processing addendum here. https://www.shopify.com/legal/dpaAnd the Shopify privacy policy here. https://www.shopify.com/legal/privacy
(2)Google Analytics; the information provided to google analytics is data based (Demographics and interest reports inc: Age, Gender, and Interest data available so we can better understand who our visitors are and what they like.)for the purposes of improving our business via online marketing, tracking visitor trends, benchmarking, technical support for our websit You can view how Google Analytics safeguards data here. (https://support.google.com/analytics/answer/6004245?hl=en&utm_id=ad). Data collected, processed, and stored using Google Analytics ("Google Analytics data") is secure and kept confidential. This data is used to maintain and protect the Google Analytics service, to perform system critical operations, and in rare exceptions for legal reasons as described in the Google Analytics privacy policy
(3)PayPal; the information provided to paypal is based on individual purchases should they be your nominated method of payment on our website, the information retained by paypal and why - you can view on their privacy policy here. (https://www.paypal.com/en/webapps/mpp/ua/privacy-full)
We will not sell or trade your personal information.
Promotional communications 
We want to communicate with you only if you want to hear from us. If you prefer not to receive promotional information from us, please let us know by clicking on the “unsubscribe link”/”update our preferences” at the bottom of any of our communications, or by clicking into your account and manage the level of communication which you want to receive from us. General By using our websites, you are consenting to the collection of information by us in accordance with this Privacy Policy. Please note that we reserve our right to amend, remove or vary this policy without notice. You should check this page regularly to take notice of any changes we may have made to this policy. Privacy complaints If you believe that we have breached your privacy rights in any way, or you would like to discuss any issues to: info@lifeinink.com.au. All such enquiries or complaints will be taken seriously and handled with impartiality and discretion.
 
Anonymity
You have the option of using a pseudonym when dealing with us so as not to identify yourself fully to us. Please bear in mind, however, that we will be unable to provide certain services to you unless you disclose your correct identity.
 
General
By using our websites, you are consenting to the collection of information by us in accordance with this Privacy Policy. Please note that we reserve our right to amend, remove or vary this policy without notice. You should check this page regularly to take notice of any changes we may have made to this policy.
 
Privacy complaints
If you believe that we have breached your privacy rights in any way, or you would like to discuss any issues to: info@lifeinink.com.au. All such enquiries or complaints will be taken seriously and handled with impartiality and discretion. If you wish to submit a complaint, please provide us with all relevant details such as the date and time of the incident or communication, the circumstances surrounding the event and your concerns about what was said or done. You will also receive an acknowledgment from us within 7 days confirming receipt of your complaint. Once you have submitted your complaint we will assess it to determine whether or not you have complained about a privacy issue which is covered by the relevant privacy laws. If you have complained about something which the relevant privacy laws cover, we will thoroughly investigate all aspects of your complaint including ascertaining the relevant facts and what your expectations are for any resolution. During our investigation we may need to seek further information from you as to the nature of or factual circumstances surrounding your complaint. We will endeavour to respond to you at all times promptly and to offer a practical solution which is consistent with our legal obligations.